We have conducted numerous tourism courses and seminars for destination professionals from around the world. These include regional (e.g. Africa, Middle East, Asia, etc.) and country specific (India, Saudi Arabia, Nigeria, Indonesia, Philippines, etc.) and cover a range of topics such as marketing, strategy formulation, sustainable tourism, etc.
Seminars and Short Courses Case Studies
Mozambique National Strategic Tourism Development Plan
- Seminars and Short Courses,
- Policies and Strategies,
- Project Plans and Feasibilities,
- Research & Analysis,
- Sustainable Tourism ,
- Branding,
- Market Segmentation,
- e-Tourism Strategies
The STDP was drafted by a multi-disciplinary team of 9 tourism specialists, with Mike Fabricius acting as team leader and overall tourism strategist
Facilitation of proposed UNWTO-THEMIS QUEST accreditation system for DMOs
We facilitated a workshop of global DMO experts to devise an evaluation and accreditation framework for DMOs globally and a suitable modus operandi for implementing the system
Marketing the Livingstone Brand
- Seminars and Short Courses,
- Mentorship,
- Branding,
- Market Segmentation,
- Marketing Implementation,
- e-Tourism Strategies,
- Website Development,
- Online communication tools
Livingstone Tourism Association needed to put in place the most important marketing building blocks for positioning Livingstone as the best base for exploring the Victoria Falls and surrounds
Towards a Domestic Tourism Strategy for South Africa
We facilitated a stakeholder workshop on behalf of the Department of Tourism and produced a report for developing a domestic tourism strategy for South Africa