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Selected Case Studies

Conceptualizing a tourism Development Plan for Chang'an historical City, Xi'an, China

Conceptualizing a tourism Development Plan for Chang'an historical City, Xi'an, China

We joined our associates TEAM Tourism and Oxford Archeaology in devising an integrated plan for the redeveloping the site of the historical capital of Han Dynasty in Xi'an, China (200BC-200 AD)

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Niche market studies for Educational Tourism and Accessible Tourism

Niche market studies for Educational Tourism and Accessible Tourism

We were appointed by the Department of Trade and Industry (DTI Directorate of Tourism) in a joint venture with our associates Urban-Econ to analyse two niche segments, namely Educational Tourism and Accessible Tourism and to provide strategic recommendations for expanding these segments

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Market segmentation for Botswana’s tourism sector

Market segmentation for Botswana’s tourism sector

Botswana wants to diversify and broaden its market appeal based on a valid target market strategy.

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Feasibility Study for a Saudi Tourism Development Corporation

Feasibility Study for a Saudi Tourism Development Corporation

We conducted a preliminary feasibility study for a Saudi Tourism Development Corporation.

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Strategy and Business Plan for the Northern Cape Tourism Authority

Strategy and Business Plan for the Northern Cape Tourism Authority

We have formulated both the 2007-2010 and 2011-2013 strategy and business plan for the NCTA. 

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